Strategy and Structure
People think that good digital marketing means a kilogram of Facebook and Instagram and two and a half kilograms of creativity. That is not the recipe we follow.
In order to know how many kilograms of what will bring you results, we focus on the research first. We need to get to know you, your services, and your target audience. We need to find out why you do what you do and what makes you unique. Why should people buy from you or use your services?
In order to build the way so that your target group can reach you, we need to know where they are, what are their issues, what they want and what problems your services are solving. We need to understand them and know how they speak. Then we can engage in a conversation.
When we know all that, then we go into action and optimization. We have a clear structure and plan that we monitor and optimize based on analytics and results. Good preparation is half the work done.